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Category Archives: Sponsorship
Junior League of Honolulu: Community Asset, Wahine in Hawaii Business partner
Nine years ago I made an important decision. I became a member of the Junior League of Honolulu. Up until then that kind of “joining” wasn’t my style. I was in a head-down mode trying to get H&P off the … Continue reading
CPB's Alex the Loyalty Officer retires
Central Pacific Bank has retired its fiercely loyal Sheltie, Alex, and I was taking the happy news to media that 2,800 of his plush toy images would go to Kapiolani Medical Center for Women and Children. I discovered just how … Continue reading
Posted in Events, General Public Relations, media relations, Sponsorship
Tagged Alex the Loyalty Officer, canine therapist, Central Pacific Bank, CPB, Honolulu Star-Bulletin, Howard Dicus, Kapiolani Medical Center for Women and Children, KGMB, Lisa Ching, rehabilitation, rehabilitation therapy, Sheltie
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Women to Convene, Talk "Corporate Karma" @ Wahine in Hawaii Business, Tuesday, July 14, 2009
President Obama is calling for a renewed commitment to service in America. This summer, two high profile Honolulu women’s conferences merge and take on this issue as a community matter and a business strategy. On Tuesday, July 14, 2009, hundreds … Continue reading
Posted in Employee Engagement, Events, General Public Relations, Speaking Engagements, Sponsorship
Tagged businesswomen, Corporate Karma, corporate philanthropy, Erika Engle, Hawaii Business, Hawaii Business magazine, HerStory, Honolulu Star-Bulletin, JLH, Junior League of Honolulu, Peggie Pelosi, talk story, Wahine in Hawaii Business, women in business, women's conference, women's events
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Go Naked: Night Market
Our longtime client and LASIK pioneer, Tyrie Jenkins, M.D., will be talking with Honolulu’s hip, urban crowd at Aloha Tower’s “Night Market.” The topic: “GO NAKED.” This revives an early campaign highlighting the liberating feeling of being able to see without … Continue reading
Posted in Events, General Public Relations, Green Communication, Marketing, Sponsorship
Tagged Aloha Tower, eyes, Gen X, Gen Y, Go Naked, LASIK, M.D., Night Market, pathwaytovision.com, Tyrie Jenkins, Waterfront
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Live from the Lawn with Dr. Jenkins
This past Friday’s Live from the Lawn performance at HiSAM, was pretty exceptional. We were prepared for slam poetry, jazzy blues and some nice weather. We got all that plus a surprise performance by Makana! In fact, he performed with … Continue reading
Posted in Events, General Public Relations, Sponsorship
Tagged event marketing, Events, HiSAM, Live from the Lawn, Tim Bostock, Tyrie Jenkins
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Small Business Steps Up for PBN’s Book of Lists
Small businesses looking to step up their profile in this challenged economic climate will find that marketing opportunities are quite affordable. This is especially the case when it comes to sponsorship packages. Malia Denis made contact with a longtime Pacific … Continue reading
Size matters
Frequently, we are asked to evaluate sponsorship opportunities for clients. While it’s not the same as calculating the value of earned media column-inches or assessing the reach and frequency of ad flights, we’ve developed a set of guidelines to get … Continue reading
Posted in General Public Relations, Sponsorship
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