Barbra Pleadwell is a communication strategist whose savvy spans word-of-mouth, print, radio, television, the web, environmental promotion, direct mail and events. She develops strategies for a broad range of industries, architects major media campaigns, and maneuvers organizations through issues and crises.
Pleadwell leads H&P’s new media strategy. She maintains the firm’s blog and YouTube channel and works with clients to expand their campaigns online. Her client campaigns and observations about new media have been the subject of media reports.
Pleadwell develops communication strategies for clients in a broad range of industries, architects major media campaigns, maneuvers organizations through crises, and oversees design or revamp of communication tools.
Pleadwell serves several nonprofit organizations pro bono. She is active with the Junior League of Honolulu (JLH) and has been instrumental in the high-profile HerStory women’s conference since its inception, bringing speakers such as Dr. Dot Richardson and Sally Ride to Honolulu audiences. Pleadwell received the JLH’s Active Award in 2001, and the Community Service Award in 2004.
Pleadwell is a past president for the Organization of Women Leaders (OWL) and vice chair for Kahi Mohala Behavioral Health. She is a board member for the YWCA of Oahu. Pleadwell is a member of International Association of Business Communicators and Public Relations Society of America.
Pleadwell graduated with honors in communication from Chaminade University of Honolulu, and holds a masters degree in American Studies from University of Hawaii at Manoa.
Hawaii Business featured Pleadwell in its March 2007 issue for a cover story titled, “25 People who will shape the next 25 years.” Among the first and youngest to be honored by Pacific Business News in its first Forty Under 40 Awards in 2000, she also was named Small Business Hawaii’s Young Entrepreneur of the Year in 2001. She was recently among a select group of women leaders to be recognized by the Hawaii Women’s Business Center for contributions made to Hawaii’s community of businesswomen. She and partner Barbara Hastings received the Small Business Administration’s Chamption of Women in Business Award for Hawaii and Region IX in 2007.
Originally from Guam, she worked as a journalist for Guam Business News and the Pacific Daily News before her transition to public relations.
Pleadwell is married to Jayson Harper and has two daughters.